works

Logo Design

We worked closely with Orental, a luxury furniture brand, to design a logo that captures the essence of their craftsmanship and modern elegance. After understanding their brand’s values, we created a versatile, timeless logo that can be seamlessly applied across all their products and marketing channels. The design process involved multiple concept explorations, ensuring the final logo was both visually striking and aligned with their target audience's expectations. Our final deliverables included logo files in various formats, along with a comprehensive brand guideline to maintain consistency across future designs. The result is a unique, professional logo that communicates Orental’s premium furniture offerings and stands out in the competitive market.

Project Overview:

We worked closely with Orental, a luxury furniture brand, to design a logo that captures the essence of their craftsmanship and modern elegance. Through a collaborative and thoughtful approach, we ensured the final result reflected their commitment to premium quality and sophisticated design. The project aimed to create a timeless identity that resonates with their target market and complements their product line and brand philosophy.

Objectives:

Understand Orental's brand identity, values, and customer expectations to inform the design direction. Create a visually appealing and versatile logo that maintains elegance and functionality across different applications. Ensure consistency in brand presentation through the development of a detailed brand guideline. Develop logo variations suitable for both print and digital use while maintaining brand integrity.

Scope of Work:

Our design process included the following key phases:

  • Brand discovery and visual research to align with Orental’s tone and market position.
  • Concept development, where multiple logo directions were explored and refined collaboratively.
  • Design finalization based on feedback loops and market considerations.
  • Preparation of logo assets in various formats suitable for use across packaging, signage, digital platforms, and print materials.
  • Creation of a comprehensive brand guideline covering logo usage, spacing, color palette, and typography. The final outcome is a distinctive, professional brand identity system that elevates Orental’s presence in the luxury furniture space.

Quality Over Quantity

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